Influence of the Experience of Managers in the Information Searching on Unk Unks in Innovative Projects

Authors

  • Rosaria de Fátima Segger Macri Russo UNINOVE - Universidade Nove de Julho
  • Roberto Sbragia Departamento de Administração da Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo (FEA/USP).

Keywords:

Project manager. Sensemaking. Unknown unknowns. Fallacy of centrality. Iinnovative projects.

Abstract

Purpose: understand whether the most experienced managers would incur in the fallacy of centrality, neglecting the search for information on unknown unknowns in innovative projects to make sense (sensemaking) to what happens in the project context.

Originality/Gap/Relevance/Implications: the fallacy of centrality, theory formulated by Westrum, was observed in the action of various experts such as scientists, medical practitioners, and firefighters. It is intended to expand this context, analyzing the management of innovative projects in the business environment. Based on this assessment, we will suggest methods and techniques that can be adopted to anticipate the perception of occurrence of unknown unknowns, in order to increase the probability of success of the projects.

Key methodological aspects: a field survey was conducted in which it was selected 16 projects. In such projects were identified 35 unanticipated events, which represent the unknown unknowns. Based on interviews, the data analysis was initially qualitative, followed by non-parametric statistical tests.

Summary of key results: despite the relevance of the search for information to deal with the unknown unknowns, its adoption has proved it’s inversely correlated with the average length of professional experience of managers. Biases like anchoring, limited awareness, escalation of commitment, and overconfidence, hampered the perception of gaps in their knowledge.

Key considerations/conclusions: the recommendations of this study are predominantly practices: awareness of stakeholders on knowledge gaps, a favorable environment for innovation, and use of learning practices during the project.

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Author Biographies

Rosaria de Fátima Segger Macri Russo, UNINOVE - Universidade Nove de Julho

Doutora em Administração pela Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo (FEA/USP), professora e pesquisadora no Mestrado Profissional em Administração - Gestão de Projetos (MPA-GP) na Universidade Nove de Julho (Uninove).

Roberto Sbragia, Departamento de Administração da Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo (FEA/USP).

Doutor em Administração pela Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo (FEA/USP). Professor do Departamento de Administração da Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo (FEA/USP).

Published

2016-04-20

Issue

Section

Resources and Entrepreneurial Development