Economic Freedom in the Third Sector: The Development of a Social Impact Business in a Civil Society Organization
Palabras clave:
Economic Freedom; Third sector; Social Entrepreneurship; Social Impact Business; Social MarketingResumen
The objective of this paper is to present the conception, in conceptual and practical terms, of a project of a social impact business that aims at profitability, as well as the social impact, in the community in which it is being developed as a way of presenting ideas about this model type. The main objective of this business is to help Nossa Senhora Rainha da Paz Association financially, an association of shelters, a civil society organization established 30 years ago in the south of the city of São Paulo. This work is based on the principles of entrepreneurship, value creation for the customer, and economic freedom, with practical application involving social innovation. The essential aspects of economic freedom are discussed as a way to promote human dignity through job creation, education, and the consumer market. It is also discussed one of the most challenging aspects of the development of the subject business model, which is the lack of a regulatory structure to guide the enterprises of the same kind, making them viable. As it is still a conception, it is not intended to present a conclusion, which will occur after the implementation of the subject project.Descargas
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