Vol. 7 No. 3 (2006)

(July - September)

Published: 2008-07-30

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PRESENTATION

Moises Ari Zilber
ORGANIZATIONAL COMMITMENT AND HUMAN RESOURCE PRACTICES: THE “XSA” CASE

Vera L. Cançado, Lúcio Flávio Renault de Moraes, Edson Moura da Silva
FAMILY FIRMS: ECONOMICAL, TECHNOLOGICAL AND MANAGERIAL REPERCUSSIONS IDENTIFIED FROM THE PATH OF SUCCESSORS

Nilda Maria de Clodoaldo Pinto Guerra Leone, Rodrigo Jose Guerra Leone
STRATEGY FOR DEVELOPING PRIVATE LABELS BY SUPERMARKETS IN BRAZIL

Jorge Antonio Appollo Unterleider, Cláudio Damacena
EXPLORING BRAND EXTENSION

Magda Ribeiro
THE DETERMINANTS OF INTANGIBILITY

Eduardo Kazuo Kayo, Herbert Kimura, Leonardo Fernando Cruz Basso, Elizabeth Krauter
MANAGEMENT TOP QUALIFIELD STAFF IN TECNOLOGICAL SMALL ENTERPRISE

Antonio Valerio Netto, Danielle Magierski Valerio
THE SIX SIGMA PROGRAM INSTITUTIONALIZATION PROCESS IN AN AUTOMOBILE COMPANY

Robson Quinello