Vol. 9 No. 3 (2008)

(May - June)

Published: 2008-08-28

START PAGES

PRESENTATION

Walter Bataglia
ATTITUDE TOWARDS BRAZILIAN PRODUCTS: AN INVESTIGATION WITH DUTCH STUDENTS

Janaina de Moura Engracia Giraldi, Ana Akemi Ikeda, Dirceu Tornavoi de Carvalho
THE EFFECTS OF PRODUCTIVITY AND SCALE ON THE FINANCIAL PERFORMANCE OF INFORMATION TECHNOLOGY COMPANIES

Luiz Artur Ledur Brito, Fernando Coelho Martins Ferreira
MARKETING STRATEGIES AS A COMPETITIVE FACTOR FOR LOCAL GROCERY STORES

Tatiana Silva de Queiroz, Tereza de Souza, Reidson Pereira Gouvinhas
A STUDY OF THEe MANAGER’S AND CUSTOMER’S PERCEPTIONS OF THE SERVICE PROVIDED TO SMALL BUSINESS RETAILERS IN THE FOOD INDUSTRY

Domingos Fernandes Campos
A STUDY ABOUT THE SOCIAL ACTIONS IN THE BRAZILIAN RETAIL SECTOR

Francisco José da Costa, Rubens da Costa Santo
CRITICAL FACTORS OF SUCCESS IN THE PORCESS OF FORMATION AND DEVELOPMENT OF SOCIETY OF EXPORT IN THE SECTION OF MAKINGS

Virginia do S. Motta Aguiar, Gesinaldo Ataíde Cândido, Geraldo Macial de Araújo
TESTING THE PECKING ORDER THEORY FORECASTS IN BRAZILIAN COMPANIES FINANCING: A NEW METHODOLOGY

Robert Aldo Iquiapaza, Hudson Fernandes Amaral, Marina da Silva Borges de Araújo