Secregation and Resistance Practices in Organizations: A Discourse Analysis on “Rolezinhos” in the City of Belo Horizonte (MG)

Authors

  • Marco César Ribeiro Nascimento Universidade Federal de Lavras
  • Juliana Cristina Teixeira Universidade Federal de Minas Gerais e Universidade Federal de São João del-Rei
  • Josiane Silva de Oliveira Universidade Federal de Goiás
  • Luiz Alex Silva Saraiva Universidade Federal de Minas Gerais

Keywords:

Practices. Organizations. Discourse Analysis. Rolezinhos. Shopping Malls.

Abstract

Purpose: The aim of this paper is to understand how discourses of electronic media present reflections and refractions of resistance practices of young people in organizational spaces of shopping malls, these practices currently known as Rolezinhos.

Originality/Gap/Relevance/Implications: Considering the urban spaces are socially produced and the cities as practical and discursive stages of symbolic dynamics of segregation, we discuss processes of occupation of the shopping malls on the city of Belo Horizonte, Minas Gerais, for young people on the periphery who were entitled by electronic media of Rolezinhos.

Key methodological aspects: We adopted the French Discourse Analysis as the basis of analysis of this research. The analysis corpus consists of discourses present in fifteen electronic news portals of the city of Belo Horizonte, Minas Gerais, who produced during the year 2013 eighteen reports on the collective occupation of shopping malls for young people in the periphery.

Summary of key results: Resistance practices have expanded the boundaries of organizational spaces in that moving control points of the actions of subjects and question the construction of the shopping malls as organizational space of the segregation averse of disadvantaged social groups, emphasizing the potential for resistance and reframing groups marginalized these organizations.

Key considerations/conclusions: We understand the "rolezinhos" as questioning the limits of organizational space that produced border displacement of organizations. They are effects of socioeconomic forces relations changes that were in the street and when expanded to organizational spaces caused tensions remain latente because the street continues its dynamic and again tried these boundaries.

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Author Biographies

Marco César Ribeiro Nascimento, Universidade Federal de Lavras

Mestrando em Administração pelo Programa de Pós-Graduação em Administração da Universidade Federal de Lavras - PPGA/UFLA. Pesquisador do LETRA - Laboratório de Estudos Transdisciplinares. Interesses de Pesquisa: Estudos Organizacionais, Segregação Socioespacial, Raça, Shopping Centers, Cidades, Cotidiano Organizacional, Métodos de Pesquisa.

 

Juliana Cristina Teixeira, Universidade Federal de Minas Gerais e Universidade Federal de São João del-Rei

Doutoranda em Administração pelo Centro de Pós-Graduação e Pesquisas em Administração da Universidade Federal de Minas Gerais - CEPEAD/UFMG, linha de pesquisa Estudos Organizacionais e Sociedade. Professora do Departamento de Ciências Administrativas e Contábeis da Universidade Federal de São João del-Rei – DECAC/UFSJ. Pesquisadora do NEOS - Núcleo de Estudos Organizacionais e Sociedade. 

Josiane Silva de Oliveira, Universidade Federal de Goiás

Doutora em Administração pela Universidade Federal do Rio Grande do Sul. Mestrado e Graduação em Administração pela Universidade Estadual de Maringá. Docente na Universidade Federal de Goiás.

Luiz Alex Silva Saraiva, Universidade Federal de Minas Gerais

Doutor em Administração pelo Centro de Pós-Graduação e Pesquisas em Administração da Universidade Federal de Minas Gerais (UFMG). Professor do Departamento de Ciências Administrativas da Universidade Federal de Minas Gerais (UFMG). Subcoordenador do NEOS - Núcleo de Estudos Organizacionais e Sociedade.

Published

2016-02-12

Issue

Section

Human and Social Management