Longitudinal Study Of The Communication Development In Diversified World Economies
Keywords:
Marketing tecnológico, setor de telecomunicações, pesquisa longitudinal, desenvolvimento econômico.Abstract
The development of the communications sector of a given country is related to the economic development of that country, and it is possible to demonstrate this connection statistically, as has been shown by research institutions such as the ITU (International Telecommunications Union). As this data is shown only in simple numerical form, and do not take into account interlinking factors, it is important to carry out research which evaluates the connection between relevant variables in the field. This work aims to analyze the factors of technological development which best describe the economic positioning of a country, connecting the usability of communication services with economic status. Data from 56 countries, chosen at random, were used. A datamining survey was carried out which analyzed data already collected by institutions such as the ITU, World Bank, etc. Each factor of usability, preference, and service analyzed is understood as a reflection of other services already developed, as some of the literature on this topic (ARRUDA FILHO; CASSIA; MARINO, 2008; CHERRY, 2007; DAVIES; HARDT; KELLY, 2004) argues that economic development of certain countries exists as a result of an increase in technological development, whereas others argue exactly the opposite. This article presents these relationships in certain countries, chosen by the quantity of information available regarding their global development position, directly relating the economic growth to the communication technologies usage, such us telephone or internet. The article collected data from two world sources from the mentioned sectors: International Telecommunications Union (ITU) and World Bank. It were used the statistical techniques of linear regression and variance analysis for studying de data of 56 countries. It followed that the economic growth is directly related to the communication market growth, being the communication products factors of influence for the economic development.
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